Tag Archives: Margaret Smith licensed Insights practitioner
March 13, 2024 5 Ways to Facilitate an Inclusive Brainstorming Session

Have you noticed that some members of your team tend to dominate the brainstorming sessions or the meetings that call for creative input? A few voices are usually the ones that rise to the top—the ones that deliver their feedback, opinions, and ideas. In the meantime, others are usually quiet, maybe only occasionally contributing, or not speaking up at all. This does not necessarily mean these individuals don’t have anything to contribute; rather, they might be shy or soft-spoken, or they may prefer to analyze the situation in more depth before contributing their thoughts (see my post on communication and Insights® Discovery).
How can you make sure everyone on the team is heard? How can you foster an environment that welcomes all perspectives and people? Let’s discuss five ways to facilitate an inclusive brainstorming session:
1. Set Some Parameters
Before the brainstorming session begins, you may want to encourage participation by setting some ground rules. You could, perhaps, give everyone five minutes to voice their thoughts, and then go around the table (or video conferencing screen), so everyone has an equal chance to “hold the floor.” This helps to give your quieter team members uninterrupted time to voice their thoughts.
2. Intentionally Involve Team Members
If appropriate, try asking a specific team member for their perspective. If a certain subject applies to a team member, or if someone looks like they want to say something, help them along by asking them a pointed question. For example, you might say, “Diedre, I know you have been working on a project related to what we’re discussing. Do you have any thoughts?” Or: “Marcus, it looks like you wanted to add something. What’s your perspective on this?”
3. Help Your Team Understand Communication Styles
One way to help equalize brainstorming sessions is to help your team members understand each other’s communication styles and preferences. I recommend utilizing a science-based assessment program, such as Insights® Discovery. I’m a Licensed Practitioner of Insights®, and I can attest to its effectiveness! This type of program can help people understand the root of others’ behaviors—why some people are more reserved, for example, or why some people thrive in brainstorming or creative sessions, while others prefer different ways of idea generating. Additionally, once people have a common language to voice thoughts, they can communicate more effectively. When using Insights, you might say something like, “I don’t have much of an opinion right now, but that’s probably my ‘Blue energy’ coming through and telling me I need to analyze all the options in more depth.” (If you’d like to know what I’m talking about, check out this past blog post!)
4. Meet One-On-One
In some situations, it is best to meet individually with team members to get their perspectives on certain projects, initiatives, and ideas. Not everyone feels comfortable sharing openly in a group, so these one-on-one meetings can provide a chance for quieter team members to voice their thoughts. Be sure to create a safe space where your people feel comfortable sharing openly and honestly.
5. Provide Other Communication Channels
When holding a brainstorming session, it’s a good idea to establish up front that this is a no-pressure situation, and there will be room for additional thoughts, ideas, and opinions after the meeting. Then, let your team members know how, exactly, they can put forth those opinions. Ideas include emailing you (or the team leader) directly, meeting with the team leader one-on-one, filling out an anonymous survey, or starting an online spreadsheet that shows the various ideas and potential directions.
The important thing is to remember that not everyone communicates or participates in the same way. To truly facilitate a welcoming and inclusive brainstorming session, it is essential to consider your team members and their communication preferences. When you put in an honest effort to ensure everyone’s voice is heard, you usually end up with more innovative, creative, and thoughtful ideas to propel your team forward.
MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS® DISCOVERY (AND DEEPER DISCOVERY) LICENSED PRACTITIONER, AND FOUNDER OF UXL. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE.
CHECK OUT MARGARET’S ONLINE LEADERSHIP COURSE.
Tags: better brainstorming, create inclusive brainstorm session, facilitate inclusive brainstorm, insights and communication, margaret smith leadership, Margaret Smith licensed Insights practitioner
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- Posted under Communication, Insights Discovery, Leadership
February 14, 2024 Improve Team Dynamics with Insights

You know it when you’re a part of it. A team with a great working relationship communicates well, respects each other, and has a great balance of creativity and strategy. This type of team has excellent rapport, and everyone feels as though they have a voice and their perspectives are respected. When you partner with a team like this, the work seems effortless and you tend to be highly productive.
How do you achieve such a “dream team”?
What can you, as a leader, do to foster the type of environment that produces great teams?
Excellent teams can be built in a number of ways, but in my experience, the very foundation of creating a great team involves getting to know your people at a deep level, and figuring out how they mesh with one another. This may seem like a daunting task, but there is actually a relatively simple tool you can use to develop this type of deep understanding of your team members: Insights® Discovery.
Insights® is a science-based program that helps people gain an intimate understanding of their personal thought patterns, behavioral tendencies, communication preferences, strengths, and more. The data gathered through assessments is analyzed and explained using a very approachable methodology: four colors. The main idea of Insights® is that we all have the capability to embrace all four colors (i.e., personality types), but we tend to prefer one or two colors over the others.
The colors are:
- Cool Blue (analytical, thoughtful, data and strategy driven)
- Sunshine Yellow (social, creative, idea and relationship driven)
- Fiery Red (confident, commanding/natural leader, to-the-point)
- Earth Green (empathetic, inclusive, pensive)
Though this is an oversimplification of the program, this gives you a general idea of the four colors and how they are associated with personalities (read more about Insights® and communication in this past blog post).
How does Insights® relate to team dynamics?
A person’s Insights® profile not only provides information and insights about how that individual functions (and their ideal environment), but also tells us how individuals relate to others. For example, we might learn that one person tends to embody many “Sunshine Yellow” qualities—they are gregarious, social, and more enthusiastic about idea generation than analytics or strategy. This person might work with someone who leans toward “Cool Blue” and is fairly quiet and reserved, likes to fully analyze the numbers, and wants to explore many options before making a decision.
If these two people do not understand A) how they, personally, tend to operate or B) how their teammate operates, they might start to clash or become frustrated with each other. On the other hand, if these individuals are fully aware of how each person tends to think, behave, and communicate, they can lean into each other’s strengths instead of clashing. Different people can be assigned different roles within the team (don’t put the Sunshine Yellow person behind a desk, crunching numbers all day; and don’t make the Cool Blue person lead a creative brainstorming session!), so everyone can shine.
I have been a Licensed Practitioner of Insights® for about a decade, and I can attest to its effectiveness. Communication and understanding improve, and suddenly teams are talking to each other using the Insights® color language (“My ‘red’ side is really anxious to get this done, but I think we should hear what the ‘blues’ have to say” or “I know this is very ‘green’ of me, but I think we should bring Becky into the conversation and see what she has to say”).
By acknowledging your own tendencies and understanding the thought patterns and preferences of others, you can begin to build a harmonious team that capitalizes on each other’s strengths and recognizes potential trouble spots. If your work team needs to improve its dynamics, consider taking a closer look at Insights®.
MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS® DISCOVERY (AND DEEPER DISCOVERY) LICENSED PRACTITIONER, AND FOUNDER OF UXL. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE.
CHECK OUT MARGARET’S ONLINE LEADERSHIP COURSE.
Tags: better team cohesion with Insights, Insights and Teamwork, insights discovery and improving teamwork, Insights Discovery and team dynamics, Margaret Smith licensed Insights practitioner, Margaret Smith Minneapolis career coach
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- Posted under Insights Discovery, Teamwork
August 23, 2023 The Art of Giving and Receiving Feedback: Tips for Managers and Employees

Effective feedback is a two-way street. If you’re providing critiques, it’s important to do so in a way that doesn’t sound accusatory or ends up being demoralizing, but it’s usually not enough to say, “Good work! Keeping doing what you’re doing.” On the other hand, if you’re receiving feedback, it doesn’t pay to put up walls and be overly defensive. BUT it’s also not a good idea to passively take criticism if you A) disagree with it or B) do not completely understand it.
All this is to say, giving and receiving feedback effectively is a balancing act. And it’s easy to tip into negative territory.
How can you keep things positive and aim for improvement? First, let’s talk about giving effective feedback, and then we’ll discuss a few pointers for effectively receiving feedback.
Giving Effective Feedback
Good feedback is sincere, illustrative, and clear. It also provides a clear path or action plan for the recipient to use after the meeting. To achieve this type of feedback, I often turn to the D4 model, designed by Insights® Discovery, which I’ve discussed in detail in a past blog post.
Essentially, the D4 feedback model is a four-step process that encourages specificity while also maintaining a positive tone. Here are the basics:
Data: Start by presenting the facts of the situation or behavior. Avoid generalizations or assumptions, and keep your tone neutral.
Depth of Feeling: Start to explore why you might be feeling a certain way about the data you’ve presented. This step helps to uncover deeper issues that may be contributing to the situation.
Dramatic Interpretation: How are you interpreting the situation? What meaning have you given it?
Do: End with a clear path forward. What would you like to see happen moving forward, and what steps can be taken to get there?
By following these steps, you’ll be able to give feedback that is clear, actionable, and helps the recipient understand how to improve. It’s also important to remember to give positive feedback as well – acknowledging what the recipient is doing well can motivate them to keep up the good work.
Receiving Feedback Effectively
Receiving feedback can be challenging, especially if it’s critical or unexpected. However, it’s important to approach feedback with an open mind and a willingness to learn. To do this, keep the following tips in mind:
- Listen actively and ask clarifying questions.
- Avoid becoming defensive or argumentative.
- If you do not agree with the feedback, politely ask for clarification/elaboration. You may also want to seek additional feedback from others to corroborate the feedback.
- Identify specific actions you can take to improve. Make sure to go over these action steps with the person providing feedback.
- Ask for next steps (a follow-up meeting, sending a progress update, etc.).
- Acknowledge and thank the person for their feedback.
- Follow through! After the meeting, begin strategizing how you will stay committed to the action steps discussed during the feedback session. This may involve setting goals, seeking additional support or resources, or simply dedicating time and energy to improving your performance.
Remember, feedback is an opportunity for growth and development. By approaching it with an open mind and a positive attitude, you can turn constructive criticism into a valuable tool for personal and professional improvement.
Whether you’re giving or receiving feedback, it’s important to approach it with care and intention. Giving effective feedback involves being specific, sincere, and clear, while also providing a path forward. The D4 feedback model is a useful tool for achieving this balance. On the receiving end, it’s important to actively listen, avoid defensiveness, and identify specific actions to take. Remember, feedback is an opportunity for growth, so approach it with a willingness to learn and modify how you’re currently doing things. The give and take of feedback doesn’t have to be painful or stressful! With effective communication and positive intentions, both parties can walk away satisfied.
MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS® DISCOVERY (AND DEEPER DISCOVERY) LICENSED PRACTITIONER, AND FOUNDER OF UXL. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE.
CHECK OUT MARGARET’S ONLINE LEADERSHIP COURSE.
Tags: D4 feedback model, dealing with workplace feedback, effectively give and receive feedback, managers give effective feedback, Margaret Smith licensed Insights practitioner, Margaret Smith LP of Insights, receiving feedback and criticism
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- Posted under Communication, Leadership, Tips for Improving Interactions

