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Sarah Cooper cartoons

We have to laugh, otherwise we’d cry. The workplace is often still a difficult place for women to navigate. We struggle to be heard, position ourselves as authority figures, and give constructive feedback to others without being seen as “too aggressive” or “threatening.”

Author and former tech executive, Sarah Cooper, finally had enough of tiptoeing around her male co-workers, just to make them feel validated. Her response: A series of satirical cartoons depicting how women can appear “non-threatening” to men.

The cartoons show female leaders in various situations—sharing their ideas, setting deadlines, finding mistakes—and how they can react to them in “threatening” vs. “non-threatening” ways.

Though the cartoons are hilarious on the surface, they portray a sad truth: women leaders are still fighting an uphill battle to gain recognition, authority, and respect.

How will you change your language so that you’re more assertive and less apologetic?

How will you stand up for yourself?

How will you make sure your voice is heard?

Your actions will set a precedent for how you’d like to be treated, and you will also help pave the way for future female leaders.

To read Sarah Cooper’s article and see her cartoons, please click HERE.


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Use storytelling at work

Did you hear any captivating stories as you sat around the Thanksgiving table this past week? If so, you might have noticed that the speaker used certain techniques to draw you in–vivid descriptions, facial expressions, a narrative arc. A good storyteller makes these things seem natural.

If you think about it, storytelling has A LOT of cross-application when it comes to work. In the past, I’ve discussed how it can be a powerful sales tool, but it can be useful to anyone in almost any industry. Use storytelling techniques to:

  • Be a more engaging, charismatic leader
  • Keep others’ attention when you’re presenting during a meeting
  • Snag a new client
  • Make a convincing argument or illustrate an idea
  • Present a point to your team

Ok. You’re probably convinced that storytelling is useful, but it doesn’t necessarily come naturally to everyone. How do you work on developing your storytelling techniques?

1. Practice

You probably won’t be a natural storyteller at first, but the key is to PRACTICE. Think about scenarios in which storytelling might come in handy, and then make an effort to do it. Be sure to practice the story you’d like to tell beforehand–do it aloud and in front of a mirror to work out any rough patches.

2. Consider the main point

Your story can’t just be a story. It has to have some kind of relevance to the topic at hand. If, for instance, you’re trying to prove the effectiveness of a product, tell a story about how the product helped a specific person. If you’d like to demonstrate to a potential new client that your company is trustworthy, tell about a time that your team came through in a pinch.

3. Remember the classic story arc

Every good story has a beginning, middle, and end. The beginning should hook your audience, while the end should clearly give the main message and potentially be a call to action. If your story is jumbled, others will have trouble deciphering the main message or become disengaged.

4. Use a “lead-in”

It’s odd to jump straight into a story with no lead-in. You’ll want to tie the story to the topic that’s being discussed before plunging in. Frame up your story with a lead-in like one of the following:

  • “I am confident product XYZ is a good value to our customers. One example that comes to mind is…”
  • “I think it would be beneficial if we changed to system X. One reason is that…”
  • “This reminds me of something I witnessed last year…”
  • “We have to consider statistics, of course, but anecdotally, I once noticed…”
  • “I’d like to give you an example of why I think X would be a good idea…”

5. Practice some more

You may not hit the nail on the head the first time you try storytelling. Keep at it and modify your techniques as need-be. Does your delivery need work? Do you need to use better vocal inflection? Are you having trouble articulating your main point?

Assess, try again, repeat. Skilled storytellers don’t develop overnight.


Need more storytelling techniques? Feel free to contact me for guidance.



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leadership and continuous learning

Strong leaders are avid, continual learners. They don’t stop seeking out new opportunities after they’ve graduated or once they’ve landed a job; they treat everyday as another chance to acquire knowledge and skills.

Why is lifelong learning so essential for leadership? How does curiosity and exploration build character, aid in personal development, and position you as a leader? Read on…

1. Continual Learning Preps You For Inevitable Change

In order to remain a relevant leader, you must learn and continue to learn. Just because you earned a leadership role 10 years ago does not necessarily mean you’re equipped to lead today. Each situation you encounter presents new challenges that can only be accomplished with an appetite for new knowledge. There’s a reason why medical doctors are required to continue their specialized education long after they graduate from medical school. Could you imagine going to a surgeon who was using standard practices from the 1940s?

The same is true in any office setting. Standards change; innovations occur. Capable leaders stay on top of those changes, adapt, and guide others to adapt as well.

2. Well-Rounded People Make The Best Leaders

To be well-rounded, you need to learn a wide array of subjects, disciplines, and areas of expertise. You don’t need to be an expert at everything, but it’s important to have a working knowledge of the world outside your niche, as it gives you a greater sense of perspective and maturity. Go outside your comfort zone; read history or philosophy if you’ve always been a numbers person. Take public speaking classes if you’re shy (Toastmasters is a great club for this). Learn a language. Focus on areas you’ve told yourself that you’re bad at, and give it another go. You may surprise yourself.

3. Learning Helps You Problem-Solve

If you’re constantly making an effort to learn new systems, programs, ways of thinking, etc. you’ll be more creative when it comes to problem-solving. If you train your brain to perform many different tasks (no matter what they are), you’re enabling yourself for outside-the-box thinking.

4. Your Actions Will Encourage Others to Keep Learning

As a leader, you set the standards. Your pursuit of innovation and discovery will encourage your team to also prioritize continual learning. Demonstrate that you’re willing to dive into uncharted territory, get your hands dirty, and make mistakes. Your example will help create a team that is willing to get creative, take a few risks, and figure out how to overcome obstacles.


How will you commit to continual learning? What will you do this week to help expand your horizons or learn a new skill? Start today!

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Every leader has their strengths. You might be an excellent idea-generator or public speaker. Maybe you’re great with details. Or, maybe your team considers you a trusted confidante. Whatever the case, it’s great to celebrate and emphasize your strengths…but it’s also a good idea to identify your areas of opportunity.

No leader is perfect. There is always room for growth. But how can you get started with self-improvement? Isn’t that a bit daunting?

It doesn’t have to be.

By assigning certain personality traits certain colors, it’s easy to identify the areas where you are lacking. That is precisely what the Insights® Discovery program does. According to the Insights® color model, each individual has the capability to embrace and utilize all four color energies, but we typically only emphasize one or two. In essence, the color system breaks down like this:

The basic traits of each Insights personality. Everyone has a little of each color in them!

(For more information on Insights® Discovery, please visit my website!)

So what happens when, as a leader, you don’t tap into each color energy?

You may find that you’re not as well-rounded as you could be. For instance, if you lead with a lot of yellow energy, you may jump into projects feet-first without thinking through all the details. While this is great for motivation and could have positive effects on your team initially, the long-term effects may be disastrous if certain key factors were not taken into consideration (Oh…we needed to get permission from corporate before contacting that client…).

On the flip side, if you lead with a lot of blue energy, you may nit-pick the details to death and have trouble starting a project (let alone drumming up enthusiasm for it).

To examine this idea further, take a look at the following chart. Which areas in YOUR leadership need a boost? How could “Fiery Red” be useful at times? How could green? Yellow? Blue?

Insights Leadership Colors Lacking

Coming from someone who is strongly yellow (with dashes of the other colors), I know the importance of tapping into my “blue side.” How will you call upon your under-utilized colors today?


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Good things come to those who wait. But who has time for that? No one likes waiting, particularly in this digital age of speedy convenience and instant gratification. The truth is, patience is a skill we’ve gotten lazy with and a lesson we undervalue. Here are some techniques to help you build acceptance for time, people and circumstance:


For some people, the thought of patience makes them groan. They view patience as a sacrifice–a compromise of their genuine frustration. Because, let’s be honest, when things aren’t going the way we want, the last thing we want to do is take a deep breath and count to ten.

The truth is that patience is not gritting your teeth and trying to bare reality while you wait for something better. True patience is not tense or unhappy. It is a soft and open understanding that, “This is going to change, but right now, it can’t be other than what it is.” It’s our willingness to recommit, time and time again, to accepting that when we can’t control things, we are in control of our relationship to them. Being angry at morning traffic will not make it move any faster.

So ask yourself, “How do I want feel in this moment?” And give yourself permission to feel that way.


Tired, hungry, and overworked are not qualities that set you up for patience but sometimes they’re unavoidable. When the present moment is too overwhelming to make space for patience, try simply acknowledging impatience. Find the awareness to see that you’re short on clarity and, therefore, now is not a good time to confront that co-worker. Realize that your perception is clouded by stress and that you’re very likely to think differently after lunch. Is this something worthy of ruining your week? Or is it a minor inconvenience that will sort itself out? Perspective and patience go hand in hand.


Long term goals are great for giving us direction, but less great for giving us motivation. When the pay-off is so far down the road, it can feel like we’re moving in slow motion to the point where we question if we’re even making progress. Set mini goals for yourself and celebrate your small successes! Its easier to be patient with your goals when you can track your progress with check points.


Modern technology has spoiled us. The convenience of instant messaging and endless resources at our fingertips has trained us to believe that if we want it, we should be able to have it right now. We start craving convenience over quality. Why wait for something great when something good is available right now? Because you deserve the best. Because patience is a virtue worth cultivating.


The more you practice anything, the easier it becomes. Patience takes time to develop, so if you find these techniques to be more challenging than you thought, that’s okay. Be patient with yourself.




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5 Ways Leadership is Like Camping

It’s the season of pitching tents and building campfires. Camping can be easy and enjoyable…or it can be downright miserable. In that sense, it has a lot in common with leadership! What else do they have in common?

Here are 5 ways leadership can be a lot like camping:

1. You can weather any storm with the right equipment

Just like a quality tent and sleeping bag will help you survive the driving rain or bitter cold, so too can well-developed leadership skills help you handle even the most difficult situations. Some of these skills you might learn through time, experience, and trial and error, and others you might acquire through classes, like the Build A Boss program.

This “equipment” can prepare you for dealing with tough conversations, coping with major organizational changes, or tactfully approaching staff reduction. Leadership isn’t always going to be sunny days and clear waters. You’ll have to rely on your skill set to see you through some difficult situations.

2. It’s unpredictable

Camping can be wonderful and relaxing—filled with swimming, fishing, and campfires—or it can be rainy, cold, buggy, and just plain miserable.

In the same way, leadership has its ups and downs. As a leader, you might have days or weeks that are productive and inspiring…and then you might find yourself in a downward spiral of awfulness. As a leader, you have to ride those waves and use your ingenuity, adaptability, and drive to create strategies to overcome them.

3. It’s fun…with the right attitude

Have you been on a camping trip with someone who insists on not having fun? That person might complain about the dirt, the bugs, the camp food, the campfire smoke, the cold water and on and on…but they completely miss the fresh air, sunshine, and freedom.

Leadership is all about perspective. Leaders tend to face a lot of tough situations and difficult people, BUT they also have amazing opportunities. As a leader, you are given a chance to head up amazing projects and teams of people, you’re entrusted with big responsibilities, and you have the opportunity to be the face (or at least somewhat the face) of the company. Focusing on the positive aspects of your leadership and striving to create constructive change will help you realize that leadership can be rewarding and even (gasp!) fun.

4. It’s energizing

Paddling a canoe, hiking, setting up camp—it’s all invigorating and can give you a burst of energy. Similarly, leadership can be just as motivating. Just ask someone who has rallied a team of twenty people to work together on a unified task. Or someone who has helped amp up their company’s profit margin. Or someone who has mentored an individual and helped him thrive. Good leaders find energy in actions such as these and also strive to motivate others.

5. It leaves you vulnerable

Just like camping leaves you vulnerable to the elements, so too does leadership leave you somewhat bare. You are thrown into the spotlight; all eyes are on you and your example. What are you going to do?

Situations like these are common, and you have to decide how you will handle them. In my experience, it is better to be candid, transparent, and authentic than closed off and secretive. If you are open and honest with your team (within reason!), they are more likely to be open and honest with you when they have an issue or would like to talk over a bold new idea. This kind of open communication creates a healthy, humming work environment. Have courage. Be willing to own up to mistakes, be genuinely you, communicate with authenticity, and be a tad vulnerable.


This summer, I hope you have sunny days, refreshing afternoons in the water, and zero bug bites…but if you do encounter these things, I hope you’ll face them with the proper gear, a little ingenuity, and a lot of positivity.


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Be a caring leader

More and more evidence is emerging that leading with love, compassion, and authenticity is much better for building a sustainable, happy team than leading by force and intimidation. According to, many old leadership models were based on the military and have a tendency to emphasize leaders as people who should be feared.

It’s taken a long time to start changing this model, but it’s happening, slowly but surely. As managers of all levels are coming to realize that people respond to love and compassion, leadership tactics are changing and many people are opening up to the idea of love leadership. One in-depth study by Joe Ricciardi shows that, “A team member who feels ‘loved’ by his boss is significantly more likely to see his boss as a good leader. Leading your employees is a natural outgrowth of loving them.”

The study went on to find that three simple leadership approaches can greatly increase the success of your team:

1. Genuinely Care

Above all, be human. Get to know your work team, ask them questions (and genuinely listen to the answers!), and share a little bit of yourself. As in all relationships, getting to know another person is a two-way street and you have to have the courage to be vulnerable sometimes and open up.

It’s the littler things that make a difference–hand-written thank you notes, noticing when an employee goes above and beyond their responsibilities, remembering the name of a spouse or a child, recalling a co-worker’s recent trip or a hobby they enjoy. If your memory can be slippery, jot down notes in an excel spreadsheet (a sheet for each team member) and take a look at those notes before meeting with someone.

Your efforts will make others feel comfortable in the workplace and help them to actually look forward to coming in to work–something that leads to long-term retention.

2. Be Passionate

Your enthusiasm is contagious. Love what you do and demonstrate that love through positivity, a sunny attitude, and excitement. If you are looking forward to taking on a new client, tackling a new project, or meeting a certain goal, share that enthusiasm with your team. Let your positive energy shine through during team meetings, email memos, or one-on-ones.

And if you’re not loving your job? If you’re in a leadership role, that could be a genuine problem. Evaluate your discontentment and ask yourself what’s causing it. Work with a career coach to help you get to the root of the problem and then strategize on how to move forward. Leading with love means you not only show your co-workers love, but that you also love and embrace your leadership role. It’s hard to follow a leader who is unenthusiastic about their work.

3. Be Committed

Commitment is a big part of being a caring leader. Commit to the wellbeing of your employees. Commit to your team’s current projects. Commit to your clients/customers. If you’re truly committed to your team, you will be with them every step of the way, through both their successes and failures. Part of this responsibility means shouldering a good portion of the blame if something goes wrong. As former President Truman said, “The buck stops here.” Those are words to live by.

Part of being committed means investing in your team. Focus on individual and team development by making sure team members are involved in ongoing training. Also, make sure they have the chance to learn from each other (and you!) during skill share or mentoring sessions.


How will you step into your role as a caring leader? What can you do to show others you genuinely care, you’re passionate about the work, and you’re committed to both the team and their work projects? No matter how you decide to amp up your love leadership, the important thing is to DO IT. Start today and see what small changes you can make to commit to being a more caring, compassionate leader.


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