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Creating Successful Leaders

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A version of this post was first published in September, 2018.

Every leader has their strengths. You might be an excellent idea-generator or public speaker. Maybe you’re great with details. Or, maybe your team considers you a trusted confidante. Whatever the case, it’s great to celebrate and emphasize your strengths…but it’s also a good idea to identify your areas of opportunity.

No leader is perfect. There is always room for growth. But how can you get started with self-improvement? Isn’t that a bit daunting?

It doesn’t have to be.

By assigning certain personality traits certain colors, it’s easy to identify the areas where you are lacking. That is precisely what the Insights® Discovery program does. According to the Insights® color model, each individual has the capability to embrace and utilize all four color energies, but we typically only emphasize one or two. In essence, the color system breaks down like this:

The basic traits of each Insights personality. Everyone has a little of each color in them!

So what happens when, as a leader, you don’t tap into each color energy?

You may find that you’re not as well-rounded as you could be. For instance, if you lead with a lot of yellow energy, you may jump into projects feet first, without thinking through all the details. While this is great for motivation and could have positive effects on your team initially, the long-term effects may be disastrous if certain key factors were not taken into consideration (Oh…we needed to get permission from corporate before contacting that client…).

On the flip side, if you lead with a lot of blue energy, you may nit-pick the details to death and have trouble starting a project (let alone drumming up enthusiasm for it).

To examine this idea further, take a look at the following chart. Which areas in YOUR leadership need a boost? How could “Fiery Red” be useful at times? How could green? Yellow? Blue?

Insights Leadership Colors Lacking

Coming from someone who typically leads with yellow energy, I know the importance of tapping into my “blue side.” If you usually embrace “Earth Green,” it may be important to tap into some “Red” qualities, such as taking decisive actions. How will you call upon your under-utilized colors today?

MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS® DISCOVERY (AND DEEPER DISCOVERY) LICENSED PRACTITIONER, AND FOUNDER OF UXL. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE. 
CHECK OUT MARGARET’S ONLINE LEADERSHIP COURSE. 

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In my experience, promotions, raises, and accolades are given to those who stand out in a good way. There are plenty of ways to stand out that are not necessarily positive or helpful to the company. And then there’s the opposite phenomenon: blending in. Those who are forgettable or who do the bare minimum are rarely first in line for promotions or pay raises. In short, it’s a balancing act.

How do you stand out in the right ways? How can you catch the attention of your company’s decision-makers and leaders? Here are 6 potential approaches:

Ask Good Questions

In my experience, asking good questions does not show weakness or a lack of knowledge. Rather, it demonstrates engagement and a sense of curiosity. You might ask questions to clarify something (e.g., a follow-up question at a meeting), to involve others in the conversation (“What if we had Teresa take a look?”), and as a way to spark an engaged group discussion. Those who are engaged (and who lead discussions) get noticed.

Seek Self Improvement

If you’re aiming for a promotion, consider pursuing projects that challenge you and expand your abilities. Seek out mentorship opportunities, online courses, or workshops to enhance your knowledge base and grow as a professional. By consistently striving for self-improvement and demonstrating a commitment to your own development, you’ll not only stand out in the eyes of decision-makers within your organization but also position yourself as a valuable asset for future advancement opportunities.

Create Waves…Without Capsizing the Boat

There are tactful ways to make positive changes in an organization, and get noticed in the process. Before endeavoring to make a major change, it is wise to be thoughtful and considerate of others’ viewpoints. Seek feedback from colleagues and stakeholders to refine your ideas before jumping in with both feet. Remember, the key is to create waves that propel the organization forward without causing disruption that may negatively impact team dynamics or overall performance.

Seek Advocates and Sponsors

While a mentor can help you grow and develop your skills, an advocate or sponsor can help you land your next promotion. These are people who can actively vouch for your abilities and support your career advancement by recommending you for opportunities within the organization. Building strong relationships with advocates and sponsors can significantly boost your visibility and credibility, making you more likely to be considered for key projects or roles. Seek out individuals who believe in your potential and are willing to champion your growth within the company. Networking and fostering these connections can be instrumental in your professional journey.

Communicate Tactfully

Your communication habits matter. In general, company leadership appreciates those who tactfully relay their ideas, opinions, or grievances. Conversely, no one likes a gossiper or a complainer. Understand the effect or impact it can have on your professional image. Whether sharing ideas, offering feedback, or addressing concerns, remember to do so tactfully and professionally.

Innovate and Get Creative

When you bring innovation and creativity to your work, you set yourself apart from the crowd. Whether it’s proposing new ideas, finding more efficient processes, or introducing unique solutions to challenges, being a creative thinker can capture the attention of decision-makers. Embrace opportunities to think outside the box, experiment with new approaches, and showcase your ability to generate fresh insights. Being an innovator not only establishes your skills but also demonstrates your potential for driving positive change within the organization.

Taking intentional steps to stand out in a positive light can significantly impact your career trajectory. By taking a few meaningful and strategic steps, you can position yourself as a valuable asset within your organization. Remember, standing out for the right reasons requires a balance of skill, strategy, and genuine commitment to professional growth.

MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS® DISCOVERY (AND DEEPER DISCOVERY) LICENSED PRACTITIONER, AND FOUNDER OF UXL. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE. 
CHECK OUT MARGARET’S ONLINE LEADERSHIP COURSE. 

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With spring in the air, the time is right for a little refresh. For many people, that means deep cleaning your house, getting rid of rarely used items, or reorganizing the cupboards…but what about spring cleaning your personal brand?

A personal brand is a reflection of who you are professionally, how you present yourself online and offline, and how you are perceived by others. It’s about ensuring your values, skills, and personality shine through consistently in all your interactions.

However, a personal brand can go stale. You might change your goals, perspectives, or outlooks, which necessitates a change in personal brand. But it may be a challenge to get people to stop seeing the old you and start seeing the present version of yourself. How do you overhaul your personal brand and start putting forward the new you?

Here are 6 suggestions for spring cleaning your personal brand:

Clarify Your Goals

To begin reworking your personal brand, it is essential to have a good understanding of your goals and aspirations. Where do you want to go? What do you want to achieve? A personal brand can help get you there by aligning your values, skills, and personality with your objectives. By clarifying your goals, you can tailor your personal brand to reflect who you are now and where you want to be in the future, ensuring consistency and authenticity across all interactions.

Be Your Best Authentic Self

Revamping your personal brand does not mean you’re inauthentic or flighty. Rather, it is simply a way to step into a different version of yourself—a version that reflects your growth, goals, and values at this moment. Embrace your authenticity and let it shine through in your personal brand.

Update Your Profiles

Ensuring that your online presence aligns with your current personal brand is crucial. Make sure to update your profiles (LinkedIn and other professional networking platforms) and website with fresh content, new achievements, and any changes to reflect your updated goals and values. This will help reinforce your professional image and showcase the most current version of yourself. Regularly reviewing and revising your online presence is a key step in maintaining a relevant and consistent personal brand.

Update Your Responsibilities

If certain aspects of your work match your goals better than others, it’s prudent to ask for responsibilities or projects that align more closely with your objectives. By taking on new tasks that better reflect your current goals and values, you can strengthen your personal brand and demonstrate your commitment to growth and development.

Communicate

You do not have to undergo your brand revamp in secret. In fact, it’s a good idea to talk with your boss, mentor/sponsor, or even your co-workers (if appropriate) about the changes you’d like to make to support and reinforce the vision for your new personal brand. Remember to be tactful when asking for new responsibilities or aligning your roles to better match your evolving personal brand. By communicating openly with your colleagues and superiors about your goals and desired changes, you can foster understanding and support for your professional growth.

Own It

Although it may not come naturally at first, it is crucial that you “own” your new personal brand and be confident in its representation. Stand tall in your values, skills, and personality, and let them shine through in your day-to-day interactions. Consistency and authenticity in your personal brand will help others see and recognize the new you. Embrace the growth, the change, and the evolution that come with refreshing your personal brand.

Remember, your personal brand is a powerful tool that showcases your unique strengths and qualities. It’s about being true to yourself while also adapting and evolving as needed. Allow your personal brand to be a dynamic representation of who you are today, constantly aligning with your current aspirations and values.

MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS® DISCOVERY (AND DEEPER DISCOVERY) LICENSED PRACTITIONER, AND FOUNDER OF UXL. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE. 
CHECK OUT MARGARET’S ONLINE LEADERSHIP COURSE. 

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