February 21, 2018 The Case For Working LESS
There’s a persistent myth that in order to get anywhere in your life or career, you have to put in long hours. As Americans, we’re working harder than ever—putting in a full month’s more of work per year than we did in the 1970s. We’re also the most over-worked nation in the developed world. According to the ILO, “Americans work 137 more hours per year than Japanese workers, 260 more hours per year than British workers, and 499 more hours per year than French workers.”
And here’s the thing: it’s making the other parts of our lives suffer. We don’t have time to take care of ourselves (which is evident with skyrocketing obesity and stress); we take fewer vacation days; we don’t have as much time to spend with our family or friends. Not to mention, it’s nearly impossible to squeeze in volunteer or community time when we’re consistently working more than forty hours per week.
“But wait!” you might be saying. “Don’t I have to put in the hours to prove myself to the company? Won’t I look bad since everyone else is working sixty hours per week?”
My answer to that is this:
It’s much better to work SMARTER than it is to work HARDER.
For instance, if you’re energized from getting enough sleep, eating well, and exercising regularly, your performance will increase and you’ll get things done in a shorter amount of time. Looking at it from another angle, when you’re able to step back from your work, this allows you perspective. Instead of being “in the weeds” you can reflect on your work from a distance, which can help you to strategize better and approach your projects with a clearer view of what you want to achieve and how you want to get there.
Not to mention, you’ll feel better and happier when you’re paying attention to other areas of your life besides work. A professor at the Wharton School of Business found that when people in his study spent more time on family, community, and self, “their career satisfaction increased by 21% and their work performance (self-assessed) improved by 8%. Happiness with family life grew even more.”
It’s time we stop “out-working” each other. Such a mentality is, frankly, a race to the bottom. Instead, be a leader in effective time management and work/life balance:
- Take breaks when you need to
- Spend time with your family
- Practice self-care
- Focus on ONE project at a time, be fully present (and complete tasks more effectively!)
- Step back and recalibrate your goals
- Take that vacation
- Make service to others and your community a priority
A culture shift away from our “worker bee” mentality is absolutely necessary and it starts with YOU.
MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS®DISCOVERY LICENSED PRACTITIONER, FOUNDER OF UXL, AND CO-FOUNDER OF THE TAG TEAM. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE. YOU CAN VISIT HER WEBSITE AT WWW.YOUEXCELNOW.COM
Tags: accomplish more in a day, cut back work hours, gain free time, How to Work Less, improve your life, improve your routine, margaret smith career coach, shorten your day, work less gain more, work smarter not harder, working less, working to death
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- Posted under Advice from a Life Coach, Changing Your Life, Thrive at Work
February 14, 2018 How to LOVE what you do
Do you love what you do? Are you excited to wake up and get to work? Does your work add to your life and wellbeing…or does it detract from it?
If you’re currently in a place where you don’t love what you do, it may be time to sit down, get real with yourself, and re-position your compass. Think about it. If you’re like the average American, you’ll spend 1/3 of your life at work. That’s a HUGE percentage! Shouldn’t you at least like what you’re doing.
I think so.
As a career coach, I’ve met many people who are ill-fitted to their current role, but have no clue how to change things. They slog along because they need the money and are unsure of how to make a drastic change. What many of these individuals need is a deep look inside themselves.
We are a nation of go-go-go and rarely stop and take the time to get reacquainted with ourselves. After all, we’re constantly changing. You are not the same person you were as a teenager (thank goodness!) or a young adult. Change is natural, but we don’t always embrace it. Instead, we may power through it and do things because “that’s the way they’ve always been done.”
I challenge you to think differently.
Believe that you can fall in love with your work…you just have to find the right work. Investing in yourself and going through a program such as Insights Deeper Discovery can help set you down a better path. But you have to open yourself to new possibilities, earnestly and candidly reflect, and then act upon your discoveries. All three factors are necessary if you truly want to create lasting change in your life.
Beyond utilizing a science-based assessment such as Insights, it’s a good idea to also do the following:
- Research what’s out there
- Join a networking group and be curious (ask anyone and everyone about what they do—you might be surprised by what appeals)
- Invest in your future: work with a career coach, attend relevant workshops, or learn a new skill set
- Be open with your family—your decision affects them too and it’s a good idea to have them in your corner
- Figure out whether you like parts of your current role or need to make a big, sweeping change (turn to a coach or a science-based assessment to determine)
- Create an action plan—figure out the steps you need to take to implement your changes.
So, what are you waiting for? Isn’t it about time you invested in yourself and your future? Isn’t it about time you stepped forward into a job you love?
MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS®DISCOVERY LICENSED PRACTITIONER, FOUNDER OF UXL, AND CO-FOUNDER OF THE TAG TEAM. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE. YOU CAN VISIT HER WEBSITE AT WWW.YOUEXCELNOW.COM
Tags: fall in love with work, find passion in career, love what you do, love your work, Margaret Smith professional speaker, Minnesota business coach, passionate about career, work as passion
February 7, 2018 Why Everyone is Affected by the New Era of Selling
Whether you own your own business, you’re a solopreneur, a social media marketer, or in customer acquisition in a large firm, you’re in sales. You have a product or service. You want others to use it. It’s as simple as that.
Well…I wish it were that simple!
I worked as a sales manager at 3M for over two decades and saw a lot of changes…but those changes have accelerated over the past ten—or even five—years. Now, your potential customers can easily shop around and get to know your offerings and prices (and those of your competitors) before you even have a chance to reach out and engage them.
It’s also a social media-heavy marketing environment, and really hard to predict the next trend. Not to mention, with so many people elbowing for space on social media, it’s tough to get your voice heard.
It’s also a global society. You can hop on Etsy and buy a dress from a Japanese clothing company, or a pair of hiking shoes from Sweden.
In some ways, all these changes are great for consumers—they have a world of knowledge and products at their fingertips—but it’s not so great for small business owners or companies who are struggling to keep up.
HOW on earth do you approach sales in this new era?
I’ll admit, I’m not a marketer. I won’t tell you how to find your potential customers, but I will advise you on your approach once you find them.
Start with these five steps:
1. Believe wholeheartedly in your product
If you aren’t fully behind what you’re offering, it won’t sell. Potential customers are savvy enough to know when you’re not actually enthusiastic about the product you’re selling. Some of the most convincing ads I’ve seen on social media were for product that might seem ordinary (meals in a box, yoga pants, marketing webinars), but they were endorsed by very enthusiastic individuals who seemed to have a genuine stake in their product.
2. Pinpoint your audience with laser focus
Use data (and data analysts) to develop a deep understanding of who your audience is and it will be easier to find them and approach them. I’m talking not just about demographics (which is important, of course), but also your audience’s interests, their frustrations, and what makes them happy. Your product or service solves something. WHO benefits from your solution? When you know who, precisely, that is, you will feel good about selling them something that helps improve their life.
NOTE: You can utilize social media advertising to target people in a VERY narrow way. By having a precise understanding of your audience, you can take advantage of this ultra-targeted marketing.
3. Tell a story
If you’ve ever watched a crowding funding video on Kickstarter or IndieGoGo, you know that some of the most successful campaigns are ones that tell a story. It doesn’t have to be a personal story (although that can sometimes be effective); it could simply be the story of Jane Doe who travels for business all the time and can never sleep on the airplane…until she tried the Ultra Amazing Pillow!
When you tell a story in sales, you’ll want to make sure it feels natural (not over-rehearsed or awkward) and is relevant. Your story could be as simple as: “Mr. Jones had X Problem. Product ABC helped Mr. Jones in this way…”
4. Focus on education
This is the era of giving things away for free. Your customers will likely be used to getting free information (online newspapers, blog posts, eBooks, etc.), so why not take advantage of that mechanism? Offer a valuable (key word!) freebie and learn how to effectively use a sales funnel to turn interested individuals into paying customers.
5. Meet face to face
In our fast-paced, digital era, the most surprising “bold” move you can make is moving offline. Now, face-to-face interactions are more valuable than ever. It’s becoming a lost art to sit down with someone, look them in the eye, and tell them about what you do and what you’re offering. If you’re good at it, you will likely have an edge over nearly everyone else who is just playing the digital game.
MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS®DISCOVERY LICENSED PRACTITIONER, FOUNDER OF UXL, AND CO-FOUNDER OF THE TAG TEAM. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE. YOU CAN VISIT HER WEBSITE AT WWW.YOUEXCELNOW.COM
Tags: better sales, engagement in sales, everyone a salesperson, everyone is in sales, honest sales, improve sales, Margaret Smith sales, Margaret Smith Twin Cities, new era of sales, sell your business, storytelling in sales
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- Posted under Better Business, Communication, Sales
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