Tag Archives: Personal Branding
June 13, 2014 Susan Cain: Introverts Are A Powerful, Underappreciated Group
In this TED talk, author Susan Cain makes the case for appreciating and accommodating introverts.
Her talk is insightful, and I highly recommend you watch it, but it runs almost twenty minutes, so I’ll highlight big points:
-Before all else, Cain stresses we need to be clear on what introversion is. Introversion is not the same as shyness, which is the fear of judgment from others. Extroverts, says Cain, crave social interaction, whereas introverts feel at their most capable when they are in quieter environments. The key to maximizing our talents, she says, “is for us all to put ourselves in the zone of stimulation that is right for us.”
-Workplaces nowadays are built with extroverts in mind: open offices, collaborative meetings, group projects, etc. Introverts’ work and success frequently suffer as a result.
-When it comes to leadership, introverts tend to be passed over for leadership positions. However, Cain points out that many of the greatest minds had big introverted streaks in them: Charles Darwin took long walks in the woods and turned down dinner invitations; Dr. Seuss came up with his stories alone in a bell tower of his house; Steve Wozniak, inventor of the first Apple computer, credits his expertise to devoting long hours alone studying computers.
Cain’s big point: We need a better balance between these two personality types in order to maximize creativity, productivity and cooperation in business and society.
What do you think? Where do you fall on the introvert-extrovert spectrum? How does your work environment help or hinder your success? Do you think introverts are passed up for leadership roles because they don’t fit the common view of what a leader should be?
Tags: Career Coaching, Delegation, Effective Communication, Healthy Workplace, How to Boost Self-Esteem, Improving Leadership, Personal Branding, UXL
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- Posted under Better Business
April 23, 2014 4 Tried And True Follow-Up Tips For Business Prospects
In the big, bustling world of business, it is absolutely crucial that you make a memorable impression (the good kind of memorable!) right away. This is as true for job seekers as it is for veteran business people hoping to make big waves in their career.
The key, I’ve found, is prompt and consistent follow-ups. Here are some principles that have given me success:
1. Hang on to the contact info of business prospects. Whatever works best for you. I know folks who keep a case for business cards. I like to write down the contact info in my planner on the same day that I met them. Either way, keeping track of who you meet and how you can get a hold of them is a sure-fire way of optimizing your chances of success.
2. Contact prospects sooner, not later. A rule of thumb is within the first couple days of meeting them. You want to keep their memory of you fresh in their minds as that ideal option for them to take advantage of.
3. Remember first names, and use them. People respond well when you use their first name. It shows you view them as a unique individual, not just another business lead. Do you best to get their name the first time. It can be tough, but think about how you’ve felt when someone has said to you, “I’m sorry, what was your name again?” That’s never good for business.
4. Never burn bridges. Many leads turn out to be dead ends, but don’t let this get you down. You never know when a prospect who has turned you down in the past may approach you in the future, but they certainly won’t do so if they had a negative experience interacting with you. Stay positive, hang on to their business card, and keep that door open.
Good luck!
Tags: Confident Interviewing, Effective Communication, Job Hunt Advice, Margaret Smith, Networking, Personal Branding
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- Posted under Better Business
February 19, 2014 The Secret To Following Through On Your Goals
I’m sure you’re familiar with the feeling of excitement we get when we decide, gosh darn it, that we’re going to go on a diet, or get in shape, or work our way to our dream job. It’s a great feeling, isn’t it? It’s a relief to know you don’t have to settle for less.
But if you’re anything like me, you’re also pretty well acquainted with the feelings that begin to creep on in the following weeks. You begin to rationalize: “I’ve been doing so great with this diet, I’ll allow myself some ice cream as a reward.” Or how about this one: “Well, I’ve had no luck getting interviews so far, and the job I have now isn’t so bad, so I’ll just stop looking and keep on doing this.”
Then you look back on the excitement you had only a few weeks prior, that eagerness to make a positive change, and you become discouraged when you realize you haven’t really changed at all. That’s when you’re saboteur, that voice of constant self-doubt, takes over. “You were never going to make that change. You’re just a mediocre person. Leave the big goals for the big people.”
Lies, lies, lies!
If you’re serious about achieving your goals, you need to understand that it won’t come right away. It’ll take work. Merely getting excited after deciding to make a change is great, but it takes more to achieve your goals.
It Takes 14 Days To Break A Habit
Keep in mind that you are used to living a certain way. If you let yourself, you’ll easily slip back into your default lifestyle. Part of achieving a new goal means intentionally behaving differently everyday until the new behavior sticks.
With bad habits, like overeating, smoking, or too much drinking, expect a voice inside you to tempt you to “reward yourself” by falling back into the very patterns of behavior you’ve worked so hard to alter. Think about the absurdity of that notion: that’s like saying to someone who is learning how to walk again after an accident, “As a reward for doing all this agonizing work to regain use of your legs, how about you take a break and stay in the wheelchair indefinitely?”
You Won’t See Results Instantly
Doesn’t matter. You resolved to make a change, so take that seriously. Your saboteur will try to tell you that it’s pointless, that you just aren’t cut out for this. It’ll use every setback as a way to try to convince you to go back to your old ways.
This is because it’s scared of your progress. It likes complacency. Ignore the negative voice in your head and keep doing what you know you need to do.
There’s Virtue In Following Through On Your Goals
Even if you don’t see results right away, you should be proud of the fact that you’re living according to your own personal standards. You’re taking away all the ammunition the saboteur uses against you. Besides, you know going in that there will be setbacks. You know what your saboteur will try to tell you. You’re prepared. This is just part of the journey.
Making A Change Isn’t A One Time Decision. It’s A Daily Resolve
Because of this, be sure that your goals are realistic going in. Will you really be the next U.S. President? Probably not. Focus on things you know you can do, and take steps forward daily.
What are your goals? What’s holding you back? What is your game plan?
Tags: Career Coaching, How to Boost Self-Esteem, Job Hunt Advice, Networking, Personal Branding, Stuck at the Crossroads
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- Posted under Changing Your Life

