August 7, 2019 Communication in 4 Colors (get to know Insights Discovery!)

Updated August, 2019
A Note From Margaret:
In the history of the UXL Blog (which has been active since 2011), this post is by far the most popular. That says a lot to me. For one, it means that people are interested in effective communication and developing a deeper understanding of their colleagues and co-workers. It also means that many people suspect that Insights® Discovery is a useful tool for digging in and approaching communication issues from a science-based, practical approach.
If your team is struggling with communication (whether among team members, between bosses and staff, or with clients), I can help. As an Insights® Discovery Licensed Practitioner, I offer workshops and training to individuals and teams of any size, in any industry. I invite you to contact me today for more information.
Now, on with the post…
Do you ever wonder why a certain co-worker is so quiet? Or why another co-worker always wants to work in teams? Or why another won’t make a decision until everyone’s voice has been heard?
Assessment tests, such as Insights® Discovery, can unearth the mysteries behind your co-workers’ communication tendencies. Insights® is a science-based personality test designed to help you gain a better understanding of your own and others’ behaviors, tendencies, and perspectives. As an Insights® Licensed Practitioner, I have introduced many teams to Insights® and have witnessed improved communication, better leadership, and greater team cohesion and empathy.
One of the things I like best about Insights® is its approachable model, broken down into four main color energies (blue, red, yellow, and green). The idea behind the model is that everyone has the capacity to exhibit and embrace all four distinct personality types, but we all tend to lead with or prefer a certain personality type. Here is a brief overview of each color/personality type. Which one do you immediately identify with?

RED: Those who lead with red energy tend to be assertive, bold, and to-the-point. They are natural leaders and love to take charge and make quick decisions.
YELLOW: Yellows are bright, sunshiney, and social. They love working in teams, brainstorming ideas, and connecting with new people.
GREEN: People with a strong green tendency are typically empathetic and inclusive. Above all, they care about the happiness of their team members and want to make sure all voices are heard.
BLUE: Blues are data-driven, analytical, and contemplative. They like to mull over an issue and consider all angles before making a decision.
Now that you know a little bit about each color energy, let’s hone in on communication. Each group of people–reds, yellows, blues, and greens–has a different communication preference. The image below outlines how best to approach those who lead with a certain color energy:

If you have a good hunch about someone’s leading color, take the time to stand in their shoes and consider how they might prefer to communicate. Should you be brief and bright with them (red)? Should you take the time to be social and ask about their family or weekend (yellow)? Should you ask about their emotional reaction toward a project (green)? Should you present them with a complete set of data and analysis (blue)?
This, of course, is just the tip of the Insights® Discovery iceberg. For more information on Insights®, or to find out how to acquire an assessment kit for your team, please contact me today.
MARGARET SMITH IS A CAREER COACH, AUTHOR, INSIGHTS®DISCOVERY LICENSED PRACTITIONER, FOUNDER OF UXL, AND CO-FOUNDER OF THE TAG TEAM. SHE HOSTS WORKSHOPS FOR PEOPLE WHO NEED CAREER OR PERSONAL GUIDANCE. YOU CAN VISIT HER WEBSITE AT WWW.YOUEXCELNOW.COM
Tags: benefits of Insights Discovery, business coach Margaret Smith, career advice, career coach Margaret Smith, communication and insights discovery, enhance team communication, improve communication, Insights Deeper Discovery Workshops, Insights Discovery for teams, Minnesota business coach
- 11 comments
- Posted under Communication, Insights Discovery, Teamwork, Thrive at Work
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The Balanced Team: Who are you lacking on your team? | UXL Blog
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[…] blue, red, yellow, and green. For more on the basics of this remarkable program, please refer to my past blog post on understanding Insights® […]
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How are MN State Fair animals like your perfect work team? | UXL Blog
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[…] on logistics or alternative routes—they just do. These go-getters can be compared to people who lead with red energy on the Insights Discovery wheel (for more on the Insights system, click HERE). They forge ahead […]
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Confident Conversations and Insights Discovery | UXL Blog
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[…] the concepts from the Insights Discovery program (read about this cutting-edge program in a prior blog post) to effectively and confidently talk […]
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Delegating at Work is Like Hosting a BBQ | UXL Blog
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[…] The better you know your team members, the better you can assign tasks. Just like you know Bill makes delectable beer-battered chicken, but you wouldn’t trust him to know merengue from tapioca pudding, so too should you understand the strengths and weaknesses of your team. […]
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A Better Way to Problem-Solve | UXL Blog
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[…] board and seeing which ones stick. This is typical “yellow energy” behavior (see my post on the four Insights Discovery color energies to learn more). People like me enjoy spontaneous problem-solving, talking through difficulties, and […]
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Help Your Extroverted Friend! | UXL Blog
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[…] talking about this from the Insights Discovery lens, extroverted folks typically lead with Yellow Energy. Translation: their normal state of being is energetic, sociable, and dynamic. They typically enjoy […]
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Are you a good leader? (Ask yourself these 7 questions) | UXL Blog
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[…] each person on your team does not like to do. It’s torturous for extroverted, sociable people (Yellow Energy on the Insights Discovery chart) to be cooped up in an office by themselves, analyzing data. And it’s not fun for an introverted […]
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Three Key Components of Self-Awareness | UXL Blog
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[…] If you’re unsure how to start improving your self-awareness, consider looking into Insights Discovery or sending me a […]
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5 Self-Improvement Steps for the New Year | UXL Blog
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[…] your self-awareness journey by taking a recommended assessment test (my favorites are Insights Discovery® and Insights Deeper Discovery®), talking with a career coach, reading books that discuss […]
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Self-Improvement Goal: Become More Self-Aware | UXL Blog
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[…] Not all tests are created equal, so do a little research before you pick you. My favorite is Insights Discovery®, for a few different […]
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7 Ways to Guide Your Team into Reentering the Workplace | UXL Blog
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[…] you’ll probably be met with a variety of emotions and perspectives. Some people (the extroverted, yellow-energy-leading folks) may be thrilled at the prospect of working with others face-to-face. Others may dread […]
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