February 12, 2020 5 Ways to Turn New Acquaintances Into Networking Assets

Many of us have opportunities to meet new people regularly. Whether at a conference, seminar, or simply a gym class, we may be brushing shoulders with others who could prove to be value networking connections. But oftentimes we’re either A) too timid to strike up a meaningful conversation or B) bad about following up or keeping in touch once we do make a new acquaintance.
Let’s change that pattern! It’s time to turn potential alliances into solid connections. Start by following these five steps:
1. Speak Up
So many of us miss opportunities to connect with others because we’re nervous to strike up a conversation with someone new. At a conference or workshop, it’s so much easier to stick with the group of people you already know and not venture outside your comfort zone. It’s also easier to stick your nose in your phone or laptop during breaks, and not bother to seek out new acquaintances.
I challenge you to dip a toe out of your comfort zone and start talking to strangers! It may be intimidating at first, but honestly, what’s the worst that could happen? The other person may not be receptive to your efforts…so, you move on.
2. Ask Good Questions
If you’re attending a business event, you might consider coming up with a few questions ahead of time to ask would-be connections. Go over the day’s agenda, and think of relevant questions you could ask.
Another way to engage new acquaintances is to be genuinely curious about them. Go beyond “What do you do?” Dig deeper and ask questions about their client base or how they became interested in their work in the first place. Or, connect on a more personal level and ask about their background and interests (without being too nosy, of course!). If you’re going to go this route, you probably want to offer something of yourself first. For example, “I’m thrilled about all the book recommendations we’ve been getting at the conference. Do you like to read too?”
Asking questions creates bridges between people. Just make sure you’re mostly asking open-ended questions (not ones that can be answered with yes or no), and you truly listen to the reply. You don’t want to completely miss what someone says because you’re thinking up a response.
Asking questions creates bridges between people.
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3. Demonstrate Your Value
When you’re connecting with a professional acquaintance, it’s a good idea to think about how you can help them, instead of focusing on what you can gain. Make it clear that this relationship is a two-way street, and you have valuable skills and services to offer.
4. Connect Within Three Days
Be sure to follow up with new acquaintances within three days, while your interaction is still fresh in everyone’s minds. Send a short email and/or connection request on LinkedIn. You might also give a brief reminder about how you met, saying something like, “It was great talking about data collection methods at the ABC Conference on Thursday. I’d love to continue the conversation sometime…”
5. Create a Follow-Up Schedule
Designate time to follow up with new acquaintances. Set your dates and plug in a calendar reminder to make sure you follow through. Don’t be too pushy, especially if you don’t get a response from your acquaintance, but do make an effort to reach out. Consider framing your message like this:
Hi Rachel,
You crossed my mind the other day because [FILL IN A REASON]. I wanted to reach out and see how you’re doing with your XYZ business. Have you had any more issues with [FILL IN DETAILS]? If you’d like to grab a cup of coffee sometime soon, please let me know. I have some free time at the end of next week.
Take care,
Margaret
You worked hard to make your new acquaintances; don’t let them fall between the cracks! Your connections could prove to be fruitful, both for you and the people you meet.
Tags: connect with others networking, improve networking skills, Margaret Smith business coach, Margaret Smith Minneapolis career coach, Margaret Smith Twin Cities, tips for networking, turn new acquaintances into connections
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